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  • 80/20 of Ecom - Build Antifragile Systems + Japan’s Untapped Amazon Goldmine 7/16/2025

80/20 of Ecom - Build Antifragile Systems + Japan’s Untapped Amazon Goldmine 7/16/2025

Why you should thrive in chaos, plus create videos in seconds with AI

Author

Gary Huang
July 16, 2025

In partnership with

Hey there,

In today’s fast-moving and often unpredictable market, success isn’t just about avoiding risks—it’s about building systems that benefit from them. This week’s spotlight is on Antifragile by Nassim Taleb, a must-read for entrepreneurs who want to grow stronger in the face of uncertainty. Jordan West’s story is a real-world reminder of why resilience by design isn’t optional—it’s essential.

We’re also covering two high-leverage opportunities for sellers ready to scale smarter: Google Veo 3, a powerful AI tool that generates product videos in seconds, and Amazon Japan, an underrated marketplace with lower ad costs, strong buyer demand, and room to grow. If you’re looking to create real strategic advantage, this is where to start.

Now let's get into the 80/20 of E commerce:

  • Recommended Reading: Antifragile by Nassim Taleb

  • Creator’s Edge: Google Veo 3 – Turn Text into High-Impact Video

  • This Week’s Growth Training: How to Win Big in the Amazon Japan Market

What I’m Reading: Antifragile by Nassim Taleb

 Recommended by Jordan West

Jordan West—an experienced entrepreneur who scaled and acquired multiple e-commerce businesses but found himself buried in debt—highly recommends Antifragile as a mindset reset. 

The book explores how to build systems, businesses, and even children that don’t just survive shocks—but grow stronger from them. After learning the hard way about the consequences of fragile growth, Jordan’s now focused on building ventures (and a life) that are resilient by design.

My takeaway: 

Antifragile teaches you to thrive in chaos, not just survive it. It’s a must-read for entrepreneurs who want to build stronger, shock-proof businesses and lives. Jordan West recommends it as a mindset reset after learning firsthand the cost of fragile growth.

Google Veo 3 lets you create professional-grade product videos using just a text prompt—perfect for marketers, creators, and anyone needing quick, polished content. 

Not sure how to write the prompt? Tools like ChatGPT or Claude can help you phrase it in plain English. 

Canva AI also integrates Veo 3 (with limited usage), making it even easier to generate videos in-platform. 

Check out this example created in Canva to see it in action.

Key Highlights:

  • Text-to-video in seconds

  • Canva AI includes Veo 3

  • Prompt help via ChatGPT/Claude

Takeaway for seller:

Create fast, professional videos without editing skills—perfect for marketing, product showcases, and scaling visual content with AI.

Discover why Amazon Japan is the world’s #2 marketplace by seller revenue—and a hidden gem most sellers miss. With no Trump tariffs, lower PPC costs, and minimal competition, Japan offers a rare chance to expand beyond crowded U.S. and EU markets. Leverage existing reviews, full FBA and Prime, and an English Seller Central interface.

Learn how Japan offers instant margin boosts and scale—while ad competition is still low. 

Get a FREE Amazon Japan Scorecard and a 60-min launch masterclass (no Japanese needed).

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📌 In Case You Missed It

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I work with brands and sellers to help them grow, scale, and succeed. Here’s how we can work together:

💼 Sponsorships – Promote your service to 13,000+ engaged e-commerce sellers.
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📩 Contact me: gary [at] 8020sourcing.com