Amazon ad costs up. Sales flat?

Grow sales and rankings by sending traffic from outside Amazon.

Hey guys,

If you’re like most sellers I talk to, you’re stuck between higher ad costs and lower ROI.

More sellers are starting to drive external traffic to their Amazon listings—with influencers and affiliates.

Why?

Because Amazon rewards that traffic with a ranking boost when it converts.

Brands like Goli, Caraway, and HyperIce are doing this already. And now it’s a lot easier to test, even for smaller brands.

That’s why I wanted to share this sponsored email from Levanta.

They connect you with vetted creators—and you only pay when it converts. No guessing. No wasted ad spend.

Amazon’s not broken. But your mix might be.

If your Amazon growth is slowing while ad spend keeps rising, it’s probably not the platform—it’s your strategy.

Top brands like HyperIce, Caraway, and Goli are shifting their spend to something smarter:

Performance-based affiliate marketing that drives high-quality external traffic and only costs money when it converts.

Why it works:

✅ Drive traffic from trusted creators, publishers, and review sites
✅ Boost your organic rankings by bringing in off-Amazon traffic
✅ Get paid via Amazon’s Brand Referral Bonus
✅ Only pay for performance—not impressions or clicks

With Levanta, you get access to a vetted network of over 10,000 creators—plus the tools to track performance, optimize your program, and grow sales without wasting spend.

Curious what kind of lift this could drive for your brand?


Best,
Gary

P.S: You already know PPC isn’t getting cheaper. Levanta gives you a custom projection so you can test this risk-free. Try it here - Get My Projection.